Give It Your Best!

“Great marketing only makes a bad product fail faster.” – David Ogilvy “The secret to success in any business is to sell a great, compelling product.” – Michael Hyatt The above quotes carry pretty much the same message: The results...

Empathy: The Most Valuable Thing They Teach at HBS

In an excellent article in the Harvard Business Review (HBR), by James Allworth, [Empathy: The Most Valuable Thing They Teach at HBS], Blockbuster and Netflix are cited as examples when making the essential point of their article:  “to step out of your own...

Social Media, Customer Service & Small Biz in 2012

2012 will be an interesting year for small business owners. Particularly those who take advantage of social media opportunities and who pay attention to their customers – the two go hand-in-hand. It is no longer business as usual and paying attention to...
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