“Great marketing only makes a bad product fail faster.” – David Ogilvy “The secret to success in any business is to sell a great, compelling product.” – Michael Hyatt The above quotes carry pretty much the same message: The results... In an excellent article in the Harvard Business Review (HBR), by James Allworth, [Empathy: The Most Valuable Thing They Teach at HBS], Blockbuster and Netflix are cited as examples when making the essential point of their article: “to step out of your own... 2012 will be an interesting year for small business owners. Particularly those who take advantage of social media opportunities and who pay attention to their customers – the two go hand-in-hand. It is no longer business as usual and paying attention to... error: Content is protected !!