Today Twitter announced a change to the look and feel of it’s newsfeed that aligns it more closely to the look and feel of Facebook with a splash of Google+ thrown in for good measure. Of course, Pinterest has also had an influence here in that it is largely responsible for raising the bar on the quality and prominence of visual content on both Facebook and Google+.
The new look for Twitter is to be rolled out to everyone over the next few weeks. Initially a small number of profiles have been updated, according to the Twitter news release. New Twitter account signups will see the new look right away.
Here’s what Twitter has to say about the changes:
“The new web profile lets you use a larger profile photo, customize your header, show off your best Tweets and more. Here are main features:
- Best Tweets: Tweets that have received more engagement will appear slightly larger, so your best content is easy to find.
- Pinned Tweet: Pin one of your Tweets to the top of your page, so it’s easy for your followers to see what you’re all about.
- Filtered Tweets: Now you can choose which timeline to view when checking out other profiles. Select from these options: Tweets, Tweets with photos/videos, or Tweets and replies.”
It will be interesting to see if Twitter is able to capture some of the Facebook business page market with this change. More on this soon.