How To Change Your Facebook Page Username (Web Address)

by | Facebook, Social Network Usernames

If you’ve had a Facebook Page for a year or more, you may not realize that you can now change your Facebook Page Username (Web Address) more than once or twice.

As is typical with Facebook, this change in their policy simply happened in 2016. I won’t bore you with the history on this topic. Enough to say that finally, Facebook came in line with what pretty much every other major social network has been allowing users to do all along: change their social network web address at will.

Keep in mind that it is possible, if you attempt to do this too frequently, Facebook may require you to wait a certain number of days before you try again, or not. It’s Facebook, so don’t take anything for granted!

How To Change Your Facebook Username (Web Address)

How-to-Change-Facebook-Username-or-Web-Address-ImageFirst, you have to be an Admin on a Page in order to change the username of the Page. If you are a Page Admin, follow these steps:

1. Open your Facebook Page.

2. Click the About link that appears on the left side of your Facebook Page, beneath your profile picture.

3. On the About page that opens find the Username section (under General).

4. Click Edit to the right of the Username section.

5. Enter a new Facebook username. (Be sure to title case your username so that it pops in print and online!)

6. Facebook will tell you if the username is available or not.

7. If the username is available and follows the guidelines for custom usernames (see below), click Create Username.

Note: Facebook recently made changes to how the About section appears on Pages. If your view is not the same as the one showing in the image on this page, the information is still available from the About section.  Look for the Username section and follow the rest of the steps.

Facebook Guidelines For Custom Usernames

Here are a few things to keep in mind when you create a custom username:
  • You can only have one username for your Page or profile and you can’t claim a username someone else is already using.
  • Usernames can only contain alphanumeric characters (A-Z, 0-9) or a period (“.”).
  • Periods (“.”) and capitalization don’t count as a part of a username. For example, johnsmith55, John.Smith55 and john.smith.55 are all considered the same username.
  • Usernames must be at least 5 characters long and can’t contain generic terms or extensions (ex: .com, .net).
  • You must be an Admin to create or change the username for a Page.
  • Your username must adhere to the Facebook Statement of Rights and Responsibilities.
Keep in mind that new Pages may not immediately be able to create a username, and that your Page’s username may be removed because of inactivity.